10月GMAT作文机经：radio advertising.

　　转眼10月已经过去了一大半，也迎来了每个月GMAT机经换库的日子，10月GMAT机经换库了，现在就由小编来为大家整理十月份的GMAT作文机经整理，下面是关于GMAT作文机经的相关问题，希望对大家有所帮助。

　　【原始】讲的是一个公司采用了radio advertising campaign,然后刚好同年的销售量啊，利润啊之类的都增加了，所以那个公司的领导人就可以提前退休了，所以另一个好像是服装公司的领导人从这件事情中决定把他们原来的newspaper advertising 改成 radio advertising.

　　【原题】The following appeared in a memorandum from the owner of Carlo’s Clothing to the staff:

　　“Since Disc Depot, the music store on the next block, began a new radio advertising campaign last year, its business has grown dramatically, as evidenced by the large increase in foot traffic into the store. While the Disc Depot’s owners have apparently become wealthy enough to retire, profits at Carlo’s Clothing have remained stagnant for the past three years. In order to boost our sales and profits, we should therore switch from newspaper advertising to frequent radio advertisements like those for Disc Depot.”

　　【参考思路】

　　1) False analogy：

　　DD music store与C的服饰店无可比性，所以不能说广告就适用C的服饰店。因为爱听音乐的人 经常在广播里听音乐

　　2) Gratuitous assumption：

　　不能根据人流量大就假设销售量增加。

　　3) False causal relationship：

　　没有说电台广告与业务量增长有必然因果关系。

　　4) 时地全等

　　一年前好用不代表现在好用

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