11月GMAT作文机经：和信用卡公司合作.

　　十一月机经已经都放出来了，相信大家看了之后不难发现很多机经都不过是酒药换新汤罢了，所以大家要把握好这个规律。今天我们就来分享一下GMAT十一月作文机经，希望对大家备考GMAT考试有所帮助。

　　【原始】有个Easy Credit Card Company, 作者用了一个poll的结果说people concern about environmental issues，因此作者说这个信用卡公司应该向一个有名的环境机构捐款 in exchange for using the logo of the environmental organization on cards issued by the company, so as to earn competitive advantage over its competitors.. By doing so, the company can attract new customers, and existing customers will more frequently use the company&aposs card. After that, the company can raise interesrate............... -By Sophytao(770大牛)

　　【原题】The following appeared as part of a plan proposed by an executive of the Easy Credit Company to the president.

　　“The Easy Credit Company would gain an advantage over competing credit card services if we were to donate a portion of the proceeds from the use of our cards to a well-known environmental organization in exchange for the use of its symbol or logo on our card. Since a recent poll shows that a large percentage of the public is concerned about environmental issues, this policy would attract new customers, increase use among existing customers, and enable us to charge interest rates that are higher than the lowest ones available.”

　　Discuss how well reasoned... etc.

　　【参考思路A】

　　1环保组织所提供的标识所关心的方面和民众所关心的方面可能不一致

　　2关心环保问题不意味着他们就一定会采取一些具体的措施象是在这个例子里面购买这个公司的产品

　　The author assumes that the public&aposs concern about environmental issues will result in its taking steps to do something about the problem-in this case, to use the Easy Credit Company credit card.

　　3权衡了额外付出的成本和收益之后并不一定值得这么做.

　　【参考思路B 】

　　1， 首先，关心环境的人，不一定是使用信用卡的。第二，关心环境问题的人，关心的issues不一定与该组织的相同。

　　2， 因果关系不明确：不一定人们关心环保就一定用使用信用卡的方式来表达。因为More often，人们可能采取更加直接的方式，比如直接donate money to the environmental organization.

　　3， 另外，利润率关系到收入和支出，很可能两个比较收入小于支出。

　　【参考范文】

　　In this argument the author concludes that the Easy Credit Company would gain several advantages over its competitors by donating a portion of its profits to a well-known environmental organization in exchange for the use of the organization’s logo on their credit card. The author reaches this conclusion on the basis of a recent poll that shows widespread public concern about environmental issues. Among the advantages of this policy, the author foresees an increase in credit card use by existing customers, the ability to charge higher interest rates, and the ability to attract new customers. While the author’s argument has some merit, it suffers from two critical problems.

　　To begin with, the author assumes that the environmental organization whose logo is sought is concerned with the same environmental issues about which the poll shows widespread concern. However, the author provides no evidence that this is the case. It is possible that very few credit-card users are concerned about the issues that are the organization’s areas of concern; if so, then it is unlikely that the organization’s logo would attract much business for the Easy Credit Company.

　　Next, the author assumes that the public’s concern about environmental issues will result in its taking steps to do something about the problem—in this case, to use the Easy Credit Company credit card. This assumption is unsupported and runs contrary to experience. Also, it is more reasonable to assume that people who are concerned about a particular cause will choose a more direct means of expressing their concern.

　　In conclusion, the author’s argument is unconvincing as it stands. To strengthen the argument, the author must show a positive link between the environmental issues about which the public has expressed concern and the issues with which this particular environmental organization is concerned. In addition, the author must provide evidence to support the assumption that concern about a problem will cause people to do something about the problem.

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